CELL C - THINK BEFORE YOU FRIEND
Do you know who you are really talking to when you are online? With very busy social lives, vulnerable children often fall prey to people pretending to be someone else. We created this print campaign, for one of South Africa’s leading mobile networks, to help to create awareness of how children’s mobile phones can be a doorway to meeting dangerous people online.
“Pervert”
“Bad influence”
“Sugar Daddy”
CREDITS
Agency: McCann1886
Chief Creative Officer: Stuart Stobbs
Executive Creative Director: Gareth Lessing
Copywriter: Verona Meyer
Senior Art Director: Graeme Van Jaarsveld
Senior Art Director: Kursten Meyer
Business Unit Director: Terry Unser
Account Manager: Thomas Countee
Agency Producer: Saffron Doran
Photographer: Clive Stewart